Complete digital identity for Farmers Market, a premium pet food brand in Australia and USA. This involved creating the tone of imagery, colour palette, textures, typefaces, animations for both social media channels and website. I created the website through a complete UX process including card sorting, user flows, wireframes, prototypes along with the complete UI production. The brands core revolved around it's quality produce from farm to bowl.
CARD SORTING
WIREFRAMES
UI DESIGN
DIGITAL STYLE GUIDE
SOCIAL MEDIA
